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Commonwealth//McCann
AGENCY:
Gary Pascoe
CCO:
Scott Wolf
ACD:
FREELANCE JR ADs:
Christiana Azmy +
Kent Kubani
JR COPYWRITER:
Sarah Ellison
hq trivia + chevrolet sponsorship
The focus for the launch of the 2019 Silverado was to make it the biggest, loudest, most impossible to ignore launch yet (how could you expect anything less for the launch of the strongest, most advanced Silverado yet?). How else could that be done than to have the Silverado take the world by storm. For one night, Chevy took over HQ trivia and held the worlds LARGEST focus group in the comments. To incentivize participating, one lucky winner walked with a brand new Silverado.
CD:
James Adame
ART DIRECTOR:
Amy Rexford
FREELANCE JUNIOR AD:
Christiana Azmy
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